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Updated on: Tue 09 Mar 2010, 19:03 (IST)
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Delhi Talks OOH
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MOMS continues its rich tradition of outstanding innovations MOMS energises TATA Indicom’s India-wide OOH campaign for ‘flexi’ plan
MOMS breaks through the OOH clutter with innovations and strategic displays for TATA Indicom’s ‘Pay Per Call Flexi’ campaign, deployed in key cities across the country. The one-month campaign urges consumers to “Say A Little” and Say a Lot”, with an underlying message that TATA Indicom offers value for money for both short and long conversations.
Pioneer Publicity logo Pioneer expands DMRC media portfolio with ad rights on Yamuna Bank-Anand Vihar stretch
Pioneer Publicity has won the contract for exclusive ad rights on DMRC civil structures between Yamuna Bank (excluding YB station) and Anand Vihar station for a period of five years, extendable by three years. The other bidders in the fray were NS Publicity, Big Street, Shalimar Advertisers and Traffic Media. 
  OAP spreads OOH wings for SBI Mutual Fund
 
  Selvel extends its footprint to Jabalpur in Chhattisgarh 
 
  International: Targeted digital advertising draws flak from public forums for ‘intrusive’ profiling
 
  HUDCO invites bids for empanelment of its national agency 
 
  OOH domain made each TV channel look different on Budget day
 
  Pune civic body plans for 10,000 display boards in ‘silence zones’; tender by end-May
 
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On Record

Supertech / Building Dreams
Mohit Arora, director, Supertech Ltd Mohit Arora, Director, Supertech Ltd, talks about brand positioning in the OOH domain and the company's growth plans...

Guest Column

Traditional approach wins the day
Sunjjoy Daadhicch, President, Explo Media Pvt Ltd Sunjjoy Daadhicch, president, Explo Media talks about Traditional approach and strict code of conduct...

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People News Keep track of executive movements across the industry in this section.
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OOH TV: Driving Car Brands
OOH Media presents the efficacy of flexicasting different creatives for different locations...

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Mach Media's VeriZY tool
Mach Media Mach Media Solutions & Service (MMSS) was started in June 2008 with an objective of providing innovative technology...
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