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Title: 'Swipe Non-Stop'
Brand: Federal Bank Debit Cards
Client: Federal Bank Ltd.
OOH Agency: DDB MudraMax
Campaign Brief: Build a high decibel, high impact campaign revolving around the Grand Kerala Shopping Festival. Deploy a wide variety of media formats to maximise deliverables against multiple campaign objectives. Induce increased debit card usage amongst the core target groups.
Creative Agency: -
Executing/Creative Team: -
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