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U2, world's leading rock band, collaborates with Talenthouse
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Monday, 12 December 2011 09:00 (IST)
U2, TalenthouseMUMBAI: Talenthouse India, the online crowd-sourcing platform which has successfully conducted talent hunts for various celebrities and brands like Rocky S, Rajeev Surti, Zod!, , Pepsi and Micromax showcased an invite to redesign the collage for U2's legendary album 'Achtung Baby'.

Achtung Baby's original cover art embodied the zeitgeist of the early 90s and the spirit of the album. The critically adored album propelled Irish rock band U2 to the level of fame they have enjoyed ever since, earning them a place among music legends. To honour the 20th anniversary of Achtung Baby's release, U2 wants you to send in your best interpretation of today's global environment on Talenthouse. This can be in the form of a photograph or artwork.

Arun MehraArun Mehra, CEO, Talenthouse India, said, "Talenthouse is the world's largest collaborative platform undertaking crowdsourcing creative invite's for globally renowned industry names like Lady Gaga, Maroon 5, Justin Timberlake, Rihanna, Naomi Campbell, etc. We, at Talenthouse India are looking to provide creative artists opportunities to work not only in 'Bollywood', but also giving them a platform to showcase their creativity internationally in Hollywood."

This Invite will feature 15 winners, whose submissions will be compiled into a collage acting as a modern makeover for the beloved 1991 album's cover work. The winning submissions will be selected by U2′s official designer and photographer, Shaughn McGrath and Anton Corbijn.

One uber-lucky winner will be selected to receive a custom designed, original Achtung Baby styled Trabant car. Additionally, one highest voted artist will have their submission promoted across U2's social media channels and U2.com. They will also receive a copy of the final collage, a deluxe box-set, and an SLR digital camera.
 
 
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