JOHANNESBURG: Craig Page-Lee has been appointed MD of Out-of-Home media agency Posterscope. The former Draftfcb senior executive is experienced in branding, marketing and advertising having been involved in campaigns such as the recent rebranding of Vodacom.
"Being in the driving seat of an Out-of-Home advertising agency during times where budgets are under scrutiny presents a great challenge. I am looking forward to strategically turning these challenges into opportunities in order to drive Posterscope forward to continue their position as the leading Out-of-Home communications agency in the country", commented Page-Lee.
Page-Lee replaces Carni Wilkens, who has resumed a part-time role within the company following her return from maternity leave.
Posterscope is a member of the Aegis Media network.