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OMI embarks on a 'One of a kind' street art activity to take Shoppers Stop style statement to the streets
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OMI, Shoppers StopMUMBAI: Shoppers Stop continued the spirit of 'Start Something New' with their latest ‘Choose your own Gift’ campaign this Diwali. This campaign offered every customer a choice to pick their gift, upon shopping with Shoppers Stop. OMI, a division of Laqshya Media, conceptualised and created an interactive activity to make ‘Choose you own Gift’ connect with the audiences directly.
Friday, 30 November 2012 09:00 (IST)
    
Maharashtra Tourism to appoint marketing communications consulting agency
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MTDC
MUMBAI: Maharashtra Tourism Development Corporation (MTDC) Ltd., Government of Maharashtra, has invited expressions of interest (EoI) from interested parties for appointment of marketing communications consulting agency for MTDC Ltd. for a period of one year. The earnest money deposit (EMD) required is Rs. 5 lakh.
Friday, 30 November 2012 09:00 (IST)
    
UPSRTC invites bids for letting out display spaces at bus stations
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UPSRTCLUCKNOW: The Uttar Pradesh State Road Transport Corporation (UPSRTC), a UP Government undertaking, has invited sealed tenders under the ‘two-envelope’ system from interested parties for letting out spaces for advertising through hoardings at 29 class-A bus stations of UPSRTC for a period of three years. The bid security required for this tender is Rs. 5 lakh.
Friday, 30 November 2012 09:00 (IST)
    
Central Rail offers ad-rights on route map transfers inside 88 EMU trains
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Indian Railways
MUMBAI: The senior divisional commercial manager, Mumbai division, Central Railway, Chhatrapati Shivaji Terminus (CSTM) has invited sealed tenders from advertising agencies and other interested parties for awarding advertising rights through route map transfers above doors inside the coaches of 88 EMUs run by its Mumbai division. The specified reserve price for the first year is Rs. 23.30 lakh and the earnest money deposit (EMD) required is Rs. 2.33 lakh.
Friday, 30 November 2012 09:00 (IST)
    
Brandscope goes outdoor to promote Tourism Australia
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Premium campaign MUMBAI: Brandscope has recently executed a high impact outdoor campaign for Tourism Australia. The objective of the campaign was to target affluent individuals in the city of Mumbai and Delhi within the 35-54 age group in SEC-A. The thought process was to use large format billboards at key locations in order to create a larger-than-life as well as experiential feel to potential travellers.
Thursday, 29 November 2012 09:00 (IST)
    
CMRL offers ad-rights along the Chennai Metro Rail Corridor - II
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CMRLCHENNAI: Chennai Metro Rail Limited (CMRL), Chennai has invited tenders under the ‘two-cover’ system from interested parties for awarding license for advertisements on piers and portals along the Chennai Metro Rail Corridor - II for a period of two years through two packages namely package-I (from Koyambedu to Ashok Pillar) and package-II (from Ashok Pillar to St Thomas Mount). The earnest money deposit (EMD) required for package-I is Rs. 18 lakh and for package-II, it is Rs. 16 lakh.
Thursday, 29 November 2012 09:00 (IST)
    
MorrisJones launches Indigo Tree by wrapping Jacaranda trees with scented ribbons
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MorrisJones, Indigo TreeJOHANNESBURG: The public was in for a surprise when overnight, rows and rows of Jacaranda trees were wrapped in designer scented purple ribbons.
Thursday, 29 November 2012 09:00 (IST)
    
Jaipur Nagar Nigam to auction ad-rights on a wide variety of outdoor media properties
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JNN
JAIPUR: The Jaipur Nagar Nigam (JNN) will auction ad-rights on a wide variety of media properties across the city. The advertising rights are being offered for unipoles of 30' X 15' and 16' X 8', pole kiosks, and triangular signages at various locations across the city.
Thursday, 29 November 2012 09:00 (IST)
    
International: Friso launches digital Out-of-Home campaign; integrates social media
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FrisoSINGAPORE: Infant nutrition brand Friso has launched a digital Out-of-Home campaign in Singapore that integrates the brand's social-media activities.
Thursday, 29 November 2012 09:00 (IST)
    
AAI offers 5-yr composite ad-rights at Tirupati airport
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AAI
TIRUPATI: The Airports Authority of India (AAI) has invited bids through e-tendering for awarding advertisement rights at Tirupati airport. The total advertising space being offered is 3,789 sq. ft for display of advertisements through hoardings, backlit hoardings, pole kiosks etc. The contract will be awarded for a period of five years. The minimum reserve license fee is Rs. 12,84,780 per month, with an earnest money deposit (EMD) of Rs. 4,62,521.
Thursday, 29 November 2012 09:00 (IST)
    
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