n2m - Newsletter - Reality Media takes Chromozome to the east on a one month voyage

Advertisement Queries

Contact Details :
e-Mail : sales@network2media.com

Keep track of executive movements across the industry in this section.
Read More...

Surojoy Banerjee, CEO, HANSA Outdoor talks about the OOH industry trends and challenges...
Read More...

Mach Media Solutions & Service (MMSS) was started in June 2008 with an objective of providing innovative technology...
Read More...

Tuesday, 7 September 2010

Latest News

	Times OOH bags ad rights inside 16 stations on DMRC Central Secretariat-Badarpur line
	Times OOH has won the bid for the exclusive ad rights inside 16 stations on the DMRC Central Secretariat-Badarpur line. These include 12 elevated stations and 4 underground stations. The OOH firm won the rights for a period of 5 years. BIG Street and OM 360° Advertising also participated in the bid.

	Reality Media takes Chromozome to the east on a one-month voyage
	Huechem Textiles which owns the Chromozome brand vested the outdoor duties in the eastern markets with Mumbai-based Reality Media Services. The month long campaign began on August 25, in Kolkata, Patna and Ranchi.

	International: Outdoor message should be straightforward and simple, says creative pro
	Tim Rogers, a creative professional who worked with Publicis and handled clients like Nestle, recently ran down a Reliant outdoor campaign on 'cap and save' programme as fuzzy. He wrote that unless one is familiar with the firm's 'cap and save' concept, this billboard was confusing.

	Nagar Parishad, Bhilwara offers ad-rights on pole kiosks
	Nagar Parishad, Bhilwara has invited sealed tenders offering advertising rights for display of advertisements on pole kioska at various locations. The contract shall be awarded for a period of one year. The earnest money deposit (EMD) required is Rs. 20,000. The tender will be opened on September 15, 2010 at 4pm.

	International: Tomato juice outdoor ad drives home that 'size does matter'
	Ireland-based European food company Largo Foods has taken an unusual but direct marketing strategy in the Baltic nation of Estonia. Flags advertising Largo's tomato juice, attached to outdoor telephone poles, feature a decidedly phallic image and seem to suggest that drinking tomato juice will bring "potency."

	BSNL invites bids for printing, supply & mounting of flex on hoardings
	BSNL Ranchi has invited bids under the 'two-packet' system for printing, supply and mounting of flex on hoardings in Ranchi SSA for a period of one year. The tender attracts an earnest money deposit (EMD) of Rs. 37,500. The last date for bid submission is September 24, 2010.

OOH Media flexicasts an insurance product in three different languages - Hindi, Bengali & Tamil, generating high brand recall...
Read More...

Fabian Cowan, west head, OOH Media, writes about the contextual power and relevance of digital OOH...
Read More...