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| On Record |  Debarpita Banerjee, vice president marketing, NGC Network India and FOX International Channels talks about OOH advertising et al..
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| Innovation |  Mach Media Solutions & Service (MMSS) was started in June 2008 with an objective of providing innovative technology...
Read More... | |  | | | | Thursday, 3 May 2012  |  | Posterscope Group - Making the right 'Moves' with moving billboards | | | Posterscope Group has executed some powerful innovations in the form of 'Moving'billboards at high footfall locations. Some of the notable clients, for which these innovations have been executed are, 'Blue' from Danone Narang Beverages, Craft-Cadbury's Orio and Hampton Hotel of the Hilton Group. | |  | | |  | |  Provantage and ACSA launch Airport.tv TM | | | Leading Out-of-Home Media company Provantage, in partnership with ACSA, have launched a fully-fledged, dedicated television network in ACSA owned airports nationwide. Airport.tv TM will be flighted on a large network of screens, optimising dwell time in high traffic zones throughout each airport. | | | SEBI, Mumbai to empanel advertising agencies | | | The Securities and Exchange Board of India (SEBI), Mumbai has invited expressions of interest (EOI) from advertising agencies for empanelment. The last date of submitting EoIs is May 14, 2012. | | | | | Orissa State Aids Control Society invites bids for hiring IEC vans | | | The Orissa State AIDS Control Society, Bhubaneswar, has invited sealed tenders from interested parties for implementing awareness campaigns in nine districts i.e. Koraput, Bolangir, Baragarh, Sambalpur, Angul, Cuttack, Ganjam, Khurda and Balasore during the arrival of Red Ribbon Express (RRE) to Orissa for the period from June 2012 to November 2012. The teders can be submitted up to May 15, 2012. | |  | | | Case Studies |
OOH Media flexicasts an insurance product in three different languages - Hindi, Bengali & Tamil, generating high brand recall...
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Guest Column
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Sanjeev Gupta, managing director, Global Advertisers, believes the Indian OOH industry has reached an inflexion point...
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Keep track of executive movements across the industry in this section.
'Dosa Meets Samosa'
'Swarovski'