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e4m & n2m OOH Conference and Awards for Outdoor Advertising & Digital Signage 2012
People News
People NewsKeep track of executive movements across the industry in this section.
Global Advertiser
On Record
Debarpita Banerjee, vice president marketing of NGC Networks India and FOX International ChannelsDebarpita Banerjee, vice president marketing, NGC Network India and FOX International Channels talks about OOH advertising et al..
US Adcom
Mach MediaMach Media Solutions & Service (MMSS) was started in June 2008 with an objective of providing innovative technology...
Thursday, 10 May 2012
OOH 2012
Latest News
Pioneer Publicity executes 'charged up' outdoor campaign for Luminous
 In order to promote its range of inverters and inverter batteries, leading manufacturer Luminous Power Technologies Pvt. Ltd. has embarked upon an extensive outdoor campaign in Delhi and Kolkata. The two month long campaign stared last week of April 2012. The campaign execution duties have been vested with Pioneer Publicity.
Alwar civic body to auction ad-rights on hoardings
 The office of the Nagar Parishad, Alwar (Rajasthan) will arrange a public auction on May 14, 2012 for display of advertisements on hoardings at various identified locations in the city. The earnest money deposit (EMD) required is Rs. 500 per hoarding.
Encountering the Cape with Edge and Old Mutual
 EDGE, Nine Mile Media's experiential marketing division, successfully executed the Out-of-Home activation of the Old Mutual Two Oceans Marathon in the week leading up to the event, which was held in Cape Town.
Food Corporation of India, Bhopal to empanel ad agencies
 Food Corporation of India (FCI), regional office, Madhya Pradesh, Bhopal has invited tenders under the ‘two-bid’ system from reputed and financially sound advertising agencies for empanelment. The earnest money deposit (EMD) required is Rs. 10,000.
International: Billboard with giant inflated condom removed after mom complains
 A concerned mother has prevailed in her fight to have a neighborhood AIDS-prevention billboard in Van Nuys removed. Eve Ragsdale worried about having to explain the billboard to her 6-year-old triplets. The billboard on Sepulveda Boulevard depicts an image of an inflated condom, with the question "Why Not?"
HSCS, Panchkula offers empanelment opportunity
 The Haryana State Counselling Society (HSCS), Panchkula has invited expressions of interest from reputed advertising agencies for empanelment. The empanelled agencies will be responsible to meet advertisement requirements and promotional activities. The last date of submitting EoIs is May 13, 2012.
UP Talks 00h 2010
Case Studies
OOH Media flexicasts an insurance product in three different languages - Hindi, Bengali & Tamil, generating high brand recall...
Guest Column
Sanjeev Gupta, managing director, Global Advertisers, believes the Indian OOH industry has reached an inflexion point...
Corporate Briefs
OAC 2010
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