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| On Record |  Debarpita Banerjee, vice president marketing, NGC Network India and FOX International Channels talks about OOH advertising et al..
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| Innovation |  Mach Media Solutions & Service (MMSS) was started in June 2008 with an objective of providing innovative technology...
Read More... | |  | | | | Friday, 11 May 2012  | | |  |  | WBPCB, Kolkata invites bids for hoardings | | | The West Bengal Pollution Control Board (WBPCB) has invited sealed tenders from reputed, bonafide, resourceful and experienced advertising agencies for hiring hoardings at different locations in and around Kolkata. The earnest money deposit (EMD) required is Rs. 20,000. | |  | | NIFTEM to empanel media agency | | | National Institute of Food Technology Entrepreneurship and Management (IFTEM) has invited expressions of interest from eligible media agencies for empanelment. The empanelled agencies will be responsible for carrying out various activities related to media campaigns of NIFTEM. The earnest money deposit (EMD) required is Rs. 1 lakh. | | | KSFE, Thrissur invites bids for hoardings | | | The Kerala State Financial Enterprises Limited (KSFE), Thrissur, has invited quotations from interested agencies for installing around 100 hoardings at vantage points across the state. The contract will be awarded for a period of five years. The last date of submitting quotations is May 15, 2012. | | | AAI offers ad-rights inside and outside terminal building at Rajkot airport | | | AAI has invited tenders under the 'two-bid' system for awarding advertisement rights inside terminal building (contract 1) and outside terminal building (contract 2) at Rajkot airport for a period of three years. The respective earnest money deposits (EMD) required for these contracts is Rs. 1,00,800 and Rs. 1 lakh. | |  | | | Case Studies |
OOH Media flexicasts an insurance product in three different languages - Hindi, Bengali & Tamil, generating high brand recall...
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Guest Column
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Sanjeev Gupta, managing director, Global Advertisers, believes the Indian OOH industry has reached an inflexion point...
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